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      <image:title>Blog - What Is The First Rule of Drug Dealing? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Women Helping Women - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Democrats Need to Get Emotional on Messaging - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Democrats Need to Get Emotional on Messaging</image:title>
      <image:caption>August 31st, Tulum, Mexico</image:caption>
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      <image:title>Blog - Finding the Right Campaign Manager: The Secret to Your Success</image:title>
      <image:caption>Democratic Nominee fo D.C. Shadow Senator Ankit Jain and Campaign Manager Mary Ellen Golcheski</image:caption>
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      <image:title>Blog - It’s Election Day, Now What?</image:title>
      <image:caption>Election Day!</image:caption>
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      <image:title>Blog - It’s Not Personal, It’s Politics</image:title>
      <image:caption>Happy Anniversary!</image:caption>
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    <lastmod>2023-07-07</lastmod>
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      <image:title>Blog - That’s Why We Make The Phone Calls!</image:title>
      <image:caption>Mikal Williams, Democratic Nominee for Texas Congressional District 14</image:caption>
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    <lastmod>2022-04-27</lastmod>
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      <image:title>Blog - We’re Celebrating Our One-Year Anniversary!</image:title>
      <image:caption>Happy Anniversary!</image:caption>
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      <image:title>Blog - What Makes or Breaks a Campaign - Make it stand out</image:title>
      <image:caption>My Desk, September 2012</image:caption>
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      <image:title>Blog - What Makes or Breaks a Campaign</image:title>
      <image:caption>Monica Biddix, Principal and Founder</image:caption>
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      <image:title>Blog - Yard Signs Don’t Vote, But They Do Matter - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Yard Signs Don’t Vote, But They Do Matter</image:title>
      <image:caption>Monica Biddix, Principal and Founder</image:caption>
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      <image:title>Blog - Don't Be An Amateur. Hire Professionals.</image:title>
      <image:caption>Monica Biddix, Principal and Founder</image:caption>
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      <image:title>Blog - The Hard Truth About Running For Public Office</image:title>
      <image:caption>It’s all about the Benjamins.</image:caption>
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      <image:title>Blog - The Hard Truth About Running For Public Office</image:title>
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      <image:title>Blog - Why Start Your Journey with Workhorse Strategies?</image:title>
      <image:caption>This is how the journey begins.</image:caption>
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    <loc>https://www.workhorsestrategies.com/blog/southern-charm-meets-iowa-nice</loc>
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    <lastmod>2021-01-09</lastmod>
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      <image:title>Blog - Southern Charm Meets Iowa Nice: A Tar Heel’s Assimilation to the Hawkeye State</image:title>
      <image:caption>My desk in the campaign office, circa September 2012.</image:caption>
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      <image:title>Blog - Southern Charm Meets Iowa Nice: A Tar Heel’s Assimilation to the Hawkeye State</image:title>
      <image:caption>Somewhere in Coggon, Iowa, June 2012.</image:caption>
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  <url>
    <loc>https://www.workhorsestrategies.com/contact</loc>
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    <lastmod>2025-05-30</lastmod>
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      <image:title>Contact</image:title>
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  <url>
    <loc>https://www.workhorsestrategies.com/home</loc>
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    <lastmod>2026-01-02</lastmod>
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      <image:title>Home</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f82634b9d07716b0194af4e/1610474031866-KJ2BVY6NLFHB8CS1X2VU/HomePageHeadshot.jpg</image:loc>
      <image:title>Home - Monica brings over a decade of political and public relations experience to Workhorse Strategies.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f82634b9d07716b0194af4e/1611254399462-RVW0UP74VZ0VVBQZQ6HM/Alex.jpg</image:loc>
      <image:title>Home</image:title>
      <image:caption>A quote testimonial by Alex Massey, a former intern for an IL-13 congressional campaign in 2013-2014, praising Monica's leadership and team management skills.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f82634b9d07716b0194af4e/1611517197527-6J6ZMZOPNVO22KKVH74S/Andy.jpg</image:loc>
      <image:title>Home</image:title>
      <image:caption>Quote praising Monica for her responsiveness, dedication, and values, attributed to Dr. Andy McGuire, Iowa Chair, Amy Klobuchar for President 2019-2020, and former Iowa Democratic Party Chair.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f82634b9d07716b0194af4e/1611254400087-RMLQSCSN46L61CO5BL3F/Jennifer.jpg</image:loc>
      <image:title>Home</image:title>
      <image:caption>Quote praising Monica's political skills and leadership, written by Jennifer Pellant, former Regional Field Director, about her work with a Democratic campaign.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f82634b9d07716b0194af4e/1611254399549-GOWO507UUJALLJI5WQAH/Kurt.jpg</image:loc>
      <image:title>Home</image:title>
      <image:caption>Quote text in blue italics about Monica's role in a political campaign in North Iowa, mentioning her qualities and the importance of leadership in a successful campaign, attributed to Kurt Meyer.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f82634b9d07716b0194af4e/1611254399545-U3AI8S2MH03S6J2G14FI/Laura.jpg</image:loc>
      <image:title>Home</image:title>
      <image:caption>Quote praising Monica for her organization, research, leadership, and dedication, written in light blue italicized font. The quote is attributed to Laura Hubka, a 10-year US Navy veteran and former state legislative candidate.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Home</image:title>
      <image:caption>A quote about Monica from Terry Lierman praising her leadership qualities, professionalism, responsiveness, and dedication to her work.</image:caption>
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  <url>
    <loc>https://www.workhorsestrategies.com/about</loc>
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    <lastmod>2025-05-30</lastmod>
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      <image:title>About</image:title>
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  <url>
    <loc>https://www.workhorsestrategies.com/testimonials</loc>
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    <lastmod>2025-12-26</lastmod>
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      <image:title>Testimonials - “Monica served as my general consultant and was there to help guide me from the early days prior to the launch of my campaign for D.C. Shadow Senator through the primary election. From fundraising to vendor selection, I relied upon her for strategic advice that helped propel our campaign to victory in a citywide D.C. race. I raised more in my race than any candidate had prior to this cycle, and that was in large part thanks to Monica's advice."</image:title>
      <image:caption>— Ankit Jain, D.C. Shadow Senator</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f82634b9d07716b0194af4e/32ce2e12-f513-4737-953c-7a9584a1c298/linda-headshot01.15.24.jpg</image:loc>
      <image:title>Testimonials - “Monica was a valued political advisor during my re-election campaign. She made sure my campaign used its resources wisely and was always responsive when it came to offering strategic advice. I greatly appreciated and benefited from her consulting and contributions to my victorious campaign ”</image:title>
      <image:caption>— Linda Westergaard, Des Moines, Iowa Councilmember, Ward 2</image:caption>
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    <image:image>
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      <image:title>Testimonials - “As Communications Director for the Iowa Democratic Party and Campaign Manager for my Gubernatorial campaign, Monica could always be counted on for rapid response and controlling the message. She was sometimes asked to perform duties beyond her job description, and she was always happy to do so without complaint. She is committed to progressive values and would be a valuable asset to any organization.”</image:title>
      <image:caption>— Dr. Andy McGuire, Iowa Chair, Amy Klobuchar for President 2019-2020 and Former Iowa Democratic Party Chair</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f82634b9d07716b0194af4e/c150054b-9e67-48b7-8939-748d57ea9ad4/mikalheadshoit.jpg</image:loc>
      <image:title>Testimonials - “Running as a Democrat in Texas is no easy task. Workhorse Strategies structured my fundraising strategy with a focus on maximizing my call time efforts. They helped me generate the resources I needed to win a race decided by fewer than 100 votes. I highly recommend Workhorse Strategies to anyone running for office anywhere.”</image:title>
      <image:caption>— Mikal Williams, 2022 Democratic Nominee for Texas Congressional District 14</image:caption>
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    <image:image>
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      <image:title>Testimonials - “Monica was a steadfast leader who could be counted on from day one on the Delaney campaign. She was always responsive, professional, and respected by her colleagues. She takes pride in her work and prioritizes getting the job done and done well in a timely manner.”</image:title>
      <image:caption>— Terry Lierman, Former Maryland Democratic Party Chair and Former Chief of Staff for Congressman Steny Hoyer</image:caption>
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